Post by account_disabled on Feb 28, 2024 6:13:10 GMT 1
Why should a small artisan company invest in the website, e-commerce, social media, SEO and digital strategy? Because the customers themselves are asking for it, and those who change their business model will win over their competitors. GROWTH OF E-COMMERCE IN ITALY FOR SMALL COMPANIES The values and economic analyzes that are released every year photograph the incessant growth of e-commerce in our country. These analyzes alone could convince the owner of an artisan company not only to consider the possibility of taking an interest in the opportunities provided by e-commerce tools, but to equip themselves with them with a certain urgency. There are more and more sectors and categories involved in this model change. For some categories there is a real rush to equip themselves with the state of the art of e-commerce.
It is not only economic analyses, therefore, that invite the most astute artisans to activate online presentation, marketing and sales solutions. There are many other reasons. I summarize some reasons why your artisan company should use digital communication, develop an online Nepal Phone Number communication and promotion strategy, do e-commerce, make your business more modern . THE PERSONAL RELATIONSHIP IS THE GOLD OF THE ARTISAN COMPANY The main objection that a craftsman normally raises when considering starting a digital sales system is based on the fact that a very significant part of the success of an artisan company lies in establishing a personal relationship with its customer ; and instead the introduction of digital solutions is considered the least "warm" and least personal means of communication there is.
Those who turn to a craftsman often do so because they are recommended by relatives or friends, because they live in their city, because they have seen the shop while passing by, because they frequent the same bar, or at mass, or at their children's school. Furthermore, the specificity of the customer's request becomes one of the main topics of dialogue, which the craftsman addresses professionally and with the specificity requested by the customer, and aims to forge a human relationship that often goes beyond the simple work contract, and becomes frequent or friendship . In short, for those who produce products or sell services of an artisanal nature and with strong personalization, it is difficult to express their capital of seduction and enchantment of the customer if they are deprived of personal contact, pre-sales contact, the possibility of seeing them frequently in person the customer, perhaps to talk about a further purchasing opportunity.
It is not only economic analyses, therefore, that invite the most astute artisans to activate online presentation, marketing and sales solutions. There are many other reasons. I summarize some reasons why your artisan company should use digital communication, develop an online Nepal Phone Number communication and promotion strategy, do e-commerce, make your business more modern . THE PERSONAL RELATIONSHIP IS THE GOLD OF THE ARTISAN COMPANY The main objection that a craftsman normally raises when considering starting a digital sales system is based on the fact that a very significant part of the success of an artisan company lies in establishing a personal relationship with its customer ; and instead the introduction of digital solutions is considered the least "warm" and least personal means of communication there is.
Those who turn to a craftsman often do so because they are recommended by relatives or friends, because they live in their city, because they have seen the shop while passing by, because they frequent the same bar, or at mass, or at their children's school. Furthermore, the specificity of the customer's request becomes one of the main topics of dialogue, which the craftsman addresses professionally and with the specificity requested by the customer, and aims to forge a human relationship that often goes beyond the simple work contract, and becomes frequent or friendship . In short, for those who produce products or sell services of an artisanal nature and with strong personalization, it is difficult to express their capital of seduction and enchantment of the customer if they are deprived of personal contact, pre-sales contact, the possibility of seeing them frequently in person the customer, perhaps to talk about a further purchasing opportunity.